Owens Corning Certified Energy Expert® Program Testimonial Video

Creative Challenge

Showcase the unique benefits of being an active member in the Certified Energy Expert® program.

Creative Solution

We traveled across the country to hear straight from the members themselves. The one-on-one testimonials spoke directly to how the program has benefited their businesses. We kept the imagery simple and aimed for an overall warm, direct and conversational tone. The video was unveiled at the CEE National Meeting and shared with members in communications after.